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Heliotropics was founded to provide solar energy systems for homeowners and businesses in South Florida.

In the past, alternative energy was viewed as an exotic technology that had little to do with the average property owner and was more geared towards back-to-nature enthusiasts and technical tinkerers who were happy to adopt complicated and expensive technologies to free themselves from corporate energy interests. Today, these technologies have matured to the point where alternative energy is both cost effective and operationally invisible to the average citizen. Heliotropics wants to help property owners adopt these systems so they can save money while feeling good about helping our environment and adding to our nation's energy independence.

Heliotropium ArborescensOur name is a fabrication that is based on several words. The Greek word Helios means sun and is the source for many words including Heliotrope. Heliotrope has several definitions. It roughly means "turn to the sun". There is a genus of flowering plants called heliotrope which turn their leaves throughout the day to face the sun. The color heliotrope is named after the distictive bright purplish-pink flowers of these plants. This is the color of our logo. There is also a surveying instrument called the heliotrope. Its name was given because it reflects the sun towards the observer so an extremely distant position can be seen and measured. Incidentally, its inventor Carl Freidrich Gauss is a giant figure in science and mathematics whose contributions extend far beyond surveying to electromagnetics, optics, statistics and field theory. These contributions appear frequently in the understanding and development of our solar energy systems.Heliotrope of Carl Freiedrich Gauss



Here in Florida we are near the tropics which gives us unique advantages to adopting solar systems. Ample sunshine and infrequent freezing allows us to build systems that are simpler and smaller for the same benefits, when you compare to what is possible in northern climates.

Whatever the name, we are committed to bringing the savings possible in alternative energy technologies to the average citizen. As little as 100 years ago, features such as electricity or indoor plumbing transitioned from exotic technologies to becoming universal features in our buildings. We feel the time has come to make solar energy a common sense addition to our lives.



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